Ross entered the wine industry in the UK in 2002 following spells in travel and the digital space. The latter skill set would hold him in good stead when e-commerce began to be noticed by the industry globally. Spells at Matthew Clark and Constellation Europe in the UK, Kleine Zalze and Distell in South Africa, and MMI in Tanzania, led to the founding of Rascallion Wines in 2017 with then business partner and co-owner, David Kretzmar who has since exited the business. Aka the Rascal, Ross grew up wine wise in Europe so the balance of drinkability and enjoyability, especially with regards to wine and food, finds expression in the wines that he creates with the help of the Joint Venture partner, Wellington Wine. The travel bug has never left him and opportunities to see new places and experience new foods, cultures, people, and wines, is a large driver personally.